Prof. Dr. Katja Nettesheim
Culcha
CULCHA | BEHAVIOUR CHANGE

Strategy only takes effect when behaviour changes

Culcha is the TransformTech tool that translates transformation goals into concrete new behaviour among employees and leaders — based on behaviour change design, in 25 minutes a week.

I founded Culcha in 2019 because I kept seeing the same thing in consulting projects: the strategy was good, the training was booked, and three months later everyone was still working exactly as before.

To the app
THE APP IN EVERYDAY USE

The dashboard shows what has been committed to, completed and left overdue — for yourself, for your team and against the organisation as a whole.

Culcha on MacBook, tablet and smartphone: module cards, videos and bookmarks
HOW IT WORKS

25 minutes a week, in everyday work instead of a seminar room

01

Translate the goal

Your transformation goal becomes individual content nuggets and observable behaviours with motivating impulses — for employees and for leaders.

02

Practise weekly

Teams get short units with an impulse, reflection, quizzes, support in building new habits and a self-set task for the current week.

03

Measure the impact

You learn how much Culcha is being used. And you see which behaviours actually shift — and where to adjust before the programme runs out.

WHAT CULCHA IS USED FOR

Wherever a programme should be more than an announcement

AI rollout: from tool approval to daily use
New leadership principles that need to show up in leadership behaviour
Post-merger integration and the merging of cultures
High performing teams, resilience, agility: every topic that requires new behaviour
FROM THE APP
Culcha learning unit: wording before and after
Concrete wording instead of appeals: before, after.
Culcha dashboard with commitments and team comparison
Your own behaviour in relation to team and organisation.
Culcha content specifically for executives
Separate content for executives, right inside the module.
WORKING TOGETHER

_MEDIATE sets the strategy, Culcha anchors it in the workforce.

Go to culcha.com To the consulting
FREQUENTLY ASKED

Questions about Culcha

What is Culcha?

An app that translates management's transformation strategies into concrete behaviour. It is built on behaviour change design, neuroscience, positive psychology and gamification.

How much time does it take employees?

Around 25 minutes a week, in short units spread across the working day. On the move via the app, at the desk via web app or Teams.

What company size is Culcha suited to?

From roughly 100 employees upwards, with no ceiling. Content is adapted to your strategy.

How is impact measured?

Through behavioural indicators and usage data at team and organisation level, not through individual performance review. Culcha therefore does not constitute performance or behavioural monitoring.

What about data protection?

Analysis is aggregated. Individual results are of course not visible to managers. On our side, individual results are held in pseudonymised form only.

How do we start?

You get in touch, we show you Culcha. If you like it, you explain your transformation goal. On that basis we draft a programme that maps that goal precisely.

See Culcha for your programme?

In a short demo you see the app and we clarify whether your plan fits.

REQUEST A DEMO
kn@culcha.com
WEBSITE
culcha.com